Innovation

Advice for the NFL

12 Nov , 2017  

NFL needs to change its strategy. Advice for making #NFL football more exciting and engaging to fans, millennials, and advertisers.

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Digital Strategy, Innovation, Leadership

Retail Lessons from Toys R US – Competing in the Digital and Amazon World!

19 Sep , 2017  

Retail Lessons from Toys R US – Competing in the Digital and Amazon World! Toys R Us and the related Babies R US announced that they are filing for bankruptcy. How Toys R Us got to this point and how they hope to get out are great lessons for retailers competing in the digital and […]

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Innovation, Leadership

Product Branding Challenges in Winner Take All Business: Products As Services

11 Sep , 2017  

Product Branding Challenges in Winner Take All Business: Products As Services At the turn of the past century, the dominant retailer was Sears Roebuck and Company of Chicago, Illinois. Their famous catalog advertised virtually everything an American family would need. Sears also owned many factories that made the products and branded products as Sears, including […]

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Career Advice, Innovation, Leadership

Advice for Those Going to College: How to Get More from Your Investment and Experience

10 Aug , 2017  

Getting the Most out of Your College Investment: Advice to New MBAs and College Students

Fall will soon be here in Evanston, Illinois; the first of the maples are turning orange and the summer is quickly cooling. In the coming weeks, we will welcome our new students to campus at Northwestern University. It is always an exciting time of the year. It is exciting to be part of the new […]

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Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation, Leadership

5 Career Tips & Outlooks for Analytics Professionals

14 May , 2017  

1.  Analytics has Moved from Manual to Machine-Driven – Don’t Become a Robot! Most people in the field of analytics can remember writing their own analytical code. Today, our Data Scientists in the MSiA program at Northwestern, can produce analytical models from regression, decision trees, support vector machines (and more) – all with more or […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation, Uncategory

From Big Data to Big Profits

24 Apr , 2017  

Google, Apple, Amazon and Netflix are all successful companies with a seemingly infallible ability to choose the right product to develop, at the right time and for the right customer. The digital strategies are rooted in the use of Big Data and Analytics. How do they manage to stay ahead of the market, to set […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation

Tony Soprano, The Supreme Court, and the “Big Picture” of Google Maps

22 Mar , 2017  

“Take out the GPS. I don’t want the FBI tracking us with it.” – Tony Soprano “That’s what I like about you, boss; you are always thinking of the big picture.” Paulie Walnuts Gualtieri. That is a cleaned-up and paraphrased exchanged between Tony Soprano and Paulie, when the mob crew got new Cadillac Escalades and […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Global Insights, Innovation, Leadership, Risk Management

Make 2017 a Year of Growth and Prosperity

9 Jan , 2017  

I hope this finds you off to a very Happy New Year! It is a natural time to plan for the coming year. The Angel Oak of Charleston, South Carolina has always inspired me. It has grown and prospered for over 500 years, reminding us that everyday can bring growth and prosperity. I wish you […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation

Digital Dominance: Lessons from Zillow

3 Jan , 2017  

The real estate industry has gone through a massive transformation as new real estate websites such as Zillow (and Trulia now owned by Zillow, and Redfin) have brought together Big Data sets on available properties, home buyers, and home sellers. These firms have, in the process, showed us important lessons and best practices in monetizing […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation

Digital Lessons from Netflix: When is a Customer a Fan?

25 Nov , 2016  

Mastering Digital & Other Lessons from Netflix: When is a Customer a Fan?

Netflix has long been heralded as a leader in the use of analytics and even the creation of novel big data. That is all true. Nobody knows more about movie tastes than Netflix, with its some 1 billion reviews in its database. The graphic above shows that Netflix can use such data and customer behavior […]

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