Big Data and Analytics, Innovation

Data Visualization of the NFL and its Fan Base

6 Oct , 2015  

Data Visualization of the NFL and its Fan Base

With the NFL season in full swing, I thought I would share a graphic that impressed me. It shows how Data Visualization and the power of Data Science can help us understand more about our lives and things we enjoy. It was developed by Sean Taylor of the Facebook Data Science Team, and credits go […]

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Big Data and Analytics, Innovation

From raw data to real dollars, Russell Walker’s new book shows how to monetize big data

27 Sep , 2015  

From raw data to real dollars, Russell Walker’s new book shows how to monetize big data

By Cheryl SooHoo How do you turn your company’s big data into big bucks? First think big and then bigger about the value of your data, says Russell Walker EMP 64, clinical associate professor of Managerial Economics & Decision Sciences at Kellogg. “Your data doesn’t jump out and say, ‘Hey, I am worth hundreds of […]

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Big Data and Analytics, Innovation

Monetizing Big Data For Big Profits: It Takes More Than Algorithms

12 Sep , 2015  

Monetizing Big Data For Big Profits: It Takes More Than Algorithms

The process of monetizing Big Data is really an exploration, driven by experimentation and identification of value. Here are a few points to keep in mind: 1. Look for Patterns in the Data – before trying to find the needle in the haystack, look for the patterns that describe customers, markets and operations that are […]

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Big Data and Analytics, Innovation

Big Data Monetization Lessons from Zillow

10 Sep , 2015  

Big Data Monetization Lessons from Zillow

The real estate industry has gone through a massive transformation as new real estate websites such as Zillow (and Trulia now owned by Zillow, and Redfin) have brought together Big Data sets on available properties, home buyers, and home sellers. These firms have, in the process, showed us that important lessons and best practices in […]

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Big Data and Analytics, Innovation

LinkingIn to Data Products

24 Jul , 2015  

LinkingIn to Data Products

Every so often we notice an interesting infographic using LinkedIn Corp. data. What universities, for example, are the primary feeders for tech employers like Apple Inc. (turns out it’s San Jose State) and Microsoft Corp. (University of Washington by a landslide)? What company internships lead to good jobs in different industries? (most are predictable, but […]

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Big Data and Analytics, Innovation

New Book: From Big Data to Big Profits – Success with Data and Analytics

9 Jul , 2015  

New Book: From Big Data to Big Profits – Success with Data and Analytics"

From Big Data to Big Profits: Success with Data and Analytics I am pleased to announce the release of my second book, From Big Data to Big Profits: Success with Data and Analytics, which investigates the use of Big Data to stimulate innovation, enhance operational effectiveness and further business growth. The book examines the evolving […]

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Big Data and Analytics, Innovation

Strategies for Monetizing Big Data

17 May , 2015  

Strategies for Monetizing Big Data

Strategies for Monetizing Big Data The business world has become deeply focused on the use of Big Data to drive business insight and profits. As we have seen in the previous chapters, Big Data offers scale and precision in data. These features allow firms to exercise indirect measurement of assets. I use the term “asset” […]

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Big Data and Analytics, Innovation

Big Data is Transforming Consumer Packaged Good (CPG) Marketing

11 Feb , 2015  

Big Data is Transforming Consumer Packaged Good (CPG) Marketing

Major consumer-package-goods firms (CPG), like Kraft, Nestle, Coca-Cola and PepsiCo have always operated with a blind spot about customers. This has always made marketing challenging. Although their products were often ingested by consumers, they rarely if ever met customers. CPG firms rarely knew their identify of customers and even at times had a poor understanding […]

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Digital Strategy, Innovation

Sharing Data in the Sharing Economy

5 Dec , 2014  

The rapid and impressive rise of Uber and Airbnb in revolutionizing the car service and lodging industries is a testament to the rise of the “sharing economy.” In the sharing economy, assets that are traditionally owned and utilized by a single person for a single purpose, such as a personal car or personal apartment, are […]

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Innovation, Risk Management

Winning with Risk Management

22 Nov , 2014  

Winning with Risk Management

Traditionally, organizations have viewed risk management as a corporate requirement, and have often positioned it along with audit and regulatory functions. Some have even empowered and titled corporate groups to “manage risk” along these lines. This charge has often revolved around managing insurance policies and reviewing reports from rating agencies, which suggests that risk management […]

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