Career Advice, Innovation, Leadership

Turnaround Advice: Think Outside the Box at Chipotle!

16 Feb , 2018  

Turnaround Advice: Think Outside the Box at Chipotle! The recent news that Steve Ells is stepping down from Chipotle as CEO and that Chipotle has hired Brian Niccol, former Taco Bell CEO, to lead the chain through a turnaround has shocked many foodies and confirmed the dysfunction at Chipotle assumed by many industry experts. The […]

, , , , , , , , , , , , , , ,

Global Insights, Innovation

Dilly Dilly – Millennials like your Ads but Not Your Beer!

5 Feb , 2018  

The Super Bowl is a great opportunity for advertisers to reach a large customer base. We have grown accustomed to seeing many entertaining, emotional, funny, and even inspiring advertisements during the Super Bowl. All, of course, in the name of them convincing us to buy their products. Perhaps no industry has seized on the Super […]

, , , , , , , , , , , , , , , , , ,

Career Advice, Innovation, Leadership

2018: Wishing You a Year of Growth and Prosperity

1 Jan , 2018  

The General Sherman Giant Redwood (Sequoiadendron giganteum) is the largest currently standing tree in the world, by volume, towering over 275 feet tall, supported by a 36-foot base diameter, and estimated to have sprouted at about the time of Christ’s birth. It can be found in Sequoia and Kings Canyon National Park in California. A […]

, , , , , , , , , , , , , , , , , , , ,

Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation

Improvements from Artificial Intelligence and (More) Robots in Our Lives

10 Dec , 2017  

Improvements from Artificial Intelligence and (More) Robots in Our Lives It is anticipated that some 22 million units of Amazon echo will be purchased this year. Building on the 11 million sold in 2016, north of 30 million units will soon be deployed. It is perhaps as rapid a technological deployment, as a percentage of […]

, , , , , , , , , , , , , , , , , , , , , ,

Innovation

Advice for the NFL

12 Nov , 2017  

NFL needs to change its strategy. Advice for making #NFL football more exciting and engaging to fans, millennials, and advertisers.

, , , , , , , , , , , , , , , , , , , ,

Digital Strategy, Innovation, Leadership

Retail Lessons from Toys R US – Competing in the Digital and Amazon World!

19 Sep , 2017  

Retail Lessons from Toys R US – Competing in the Digital and Amazon World! Toys R Us and the related Babies R US announced that they are filing for bankruptcy. How Toys R Us got to this point and how they hope to get out are great lessons for retailers competing in the digital and […]

, , , , , , , , , , , , , , , , ,

Innovation, Leadership

Product Branding Challenges in Winner Take All Business: Products As Services

11 Sep , 2017  

Product Branding Challenges in Winner Take All Business: Products As Services At the turn of the past century, the dominant retailer was Sears Roebuck and Company of Chicago, Illinois. Their famous catalog advertised virtually everything an American family would need. Sears also owned many factories that made the products and branded products as Sears, including […]

, , , , , , , , , , , ,

Getting the Most out of Your College Investment: Advice to New MBAs and College Students

Career Advice, Innovation, Leadership

Advice for Those Going to College: How to Get More from Your Investment and Experience

10 Aug , 2017  

Fall will soon be here in Evanston, Illinois; the first of the maples are turning orange and the summer is quickly cooling. In the coming weeks, we will welcome our new students to campus at Northwestern University. It is always an exciting time of the year. It is exciting to be part of the new […]

, , , ,

Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation, Leadership

5 Career Tips & Outlooks for Analytics Professionals

14 May , 2017  

1.  Analytics has Moved from Manual to Machine-Driven – Don’t Become a Robot! Most people in the field of analytics can remember writing their own analytical code. Today, our Data Scientists in the MSiA program at Northwestern, can produce analytical models from regression, decision trees, support vector machines (and more) – all with more or […]

, , , , , , , , , , , , , , , , , , , , , , , , , , ,

Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation, Uncategory

From Big Data to Big Profits

24 Apr , 2017  

Google, Apple, Amazon and Netflix are all successful companies with a seemingly infallible ability to choose the right product to develop, at the right time and for the right customer. The digital strategies are rooted in the use of Big Data and Analytics. How do they manage to stay ahead of the market, to set […]

, , , , , , , , , , , , ,