Innovation

Advice for the NFL

12 Nov , 2017  

NFL needs to change its strategy. Advice for making #NFL football more exciting and engaging to fans, millennials, and advertisers.

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Big Data and Analytics, Digital Strategy

College Football: Lessons in Big Data and Data Visualization. Who’s Your Fan?

10 Sep , 2016  

College Football: Lessons in Big Data and Data Visualization. Who’s Your Fan?

With the college football season underway, it is worth a look to see how the teams stack-up, not based on rankings, but based on fan loyalty. Big Data and Data Visualization help us with this and lead to some interesting insights. College football also offers us a great opportunity to look at the Big Data […]

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