Digital Strategy, Innovation

Mastering Digital & Other Lessons from Netflix: When is a Customer a Fan?

13 Mar , 2016  

Mastering Digital & Other Lessons from Netflix: When is a Customer a Fan?

Netflix has long been heralded as a leader in the use of analytics and even the creation of novel big data. That is all true. Nobody knows more about movie tastes than Netflix, with its some 1 billion reviews in its database. The graphic above shows that Netflix can use such data and customer behavior […]

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Big Data and Analytics, Innovation

Harvard Business Review Webinar: From Big Data to Big Profits

29 Feb , 2016  

Harvard Business Review Webinar: From Big Data to Big Profits

Everywhere you look there is mention of “Big Data.” But what business people care most about is turning big data into big profits. This is the focus of Russell Walker’s book From Big Data to Big Profits:

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Big Data and Analytics, Digital Strategy

Lessons from Nest: Leveraging Big Data for Solving Big Problems – Managing Complex Systems

29 Feb , 2016  

Lessons from Nest: Leveraging Big Data for Solving Big Problems – Managing Complex Systems

Big Data and Big Profits: Nest Optimizes the Mechanical Realm By now, most of us have seen or are even using programmable thermostats. One of the recent and more interesting offerings in this space is from Nest. Nest sells a thermostat that captures data about human presence to self learn what heating and cooling decisions […]

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Big Data and Analytics, Digital Strategy

Airbnb: Lessons on Digital, Start-ups, Big Data and Disrupting Markets

13 Jan , 2016  

Airbnb: Lessons on Digital, Start-ups, Big Data and Disrupting Markets

When Airbnb began as a means for its founders to rent out their air mattress (hence the air in Airbnb) few predicted that it would transform the real estate rental market. By now, Airbnb is a legitimate means for selecting rooms or houses for rent in many markets. As an example of the success and […]

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Digital Strategy, Innovation

Uber-fication: Lessons from Uber in Economics, Digital, Risk, and Analytics

22 Nov , 2015  

Uber-fication: Lessons from Uber in Economics, Digital, Risk, and Analytics

With the continued growth of Uber in many markets, it is worth considering what Uber has done that drives such success and why so many businesses are seeking an Uberization or Uber-fication  solution to their business. Below is a listing of lessons on what to do if you are seeking to Uber-ize your business model. […]

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Big Data and Analytics, Digital Strategy

IBM’s Big Bet on Big Weather Data: A New Data Strategy

8 Nov , 2015  

IBM’s Big Bet on Big Weather Data: A New Data Strategy

IBM’s Big Bet on Big Weather Data: A New Data Strategy The move by IBM to acquire the Weather Channel is a great example of how IBM is transforming Big Data to Big Profits. In the above figure, IBM plans to predict hail storms and help car owners and insurers avoid expensive and often avoidable […]

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Big Data and Analytics, Innovation

College Football: Lessons in Data Science, Data Visualization & Big Data

8 Oct , 2015  

College Football: Lessons in Big Data and Data Visualization. Who’s Your Fan?

Things are a bit different this Fall at Northwestern University, and it feels great! The Wildcats are undefeated and ranked ahead of Michigan, who they will meet on Saturday in one of the biggest games for the Wildcats in recent memory. Yet, Michigan is favored in the game. Go figure.  College football offers us a […]

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Big Data and Analytics, Innovation

Data Visualization of the NFL and its Fan Base

6 Oct , 2015  

Data Visualization of the NFL and its Fan Base

With the NFL season in full swing, I thought I would share a graphic that impressed me. It shows how Data Visualization and the power of Data Science can help us understand more about our lives and things we enjoy. It was developed by Sean Taylor of the Facebook Data Science Team, and credits go […]

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Big Data and Analytics, Innovation

From raw data to real dollars, Russell Walker’s new book shows how to monetize big data

27 Sep , 2015  

From raw data to real dollars, Russell Walker’s new book shows how to monetize big data

By Cheryl SooHoo How do you turn your company’s big data into big bucks? First think big and then bigger about the value of your data, says Russell Walker EMP 64, clinical associate professor of Managerial Economics & Decision Sciences at Kellogg. “Your data doesn’t jump out and say, ‘Hey, I am worth hundreds of […]

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Big Data and Analytics, Innovation

Monetizing Big Data For Big Profits: It Takes More Than Algorithms

12 Sep , 2015  

Monetizing Big Data For Big Profits: It Takes More Than Algorithms

The process of monetizing Big Data is really an exploration, driven by experimentation and identification of value. Here are a few points to keep in mind: 1. Look for Patterns in the Data – before trying to find the needle in the haystack, look for the patterns that describe customers, markets and operations that are […]

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