Digital Strategy, Innovation, Leadership
The Future of Brands, Hobbies, and Ownership in a Digital Worl
Branding, car ownership, cars, CDs, collecting, Digital, featured, Football, future of branding, future of ownership, hobbies, Innovation, iTunes, Marketing, Millennials, Music, ownership, records, stratetey
Career Advice, Innovation, Leadership
Turnaround Advice: Think Outside the Box at Chipotle! The recent news that Steve Ells is stepping down from Chipotle as CEO and that Chipotle has hired Brian Niccol, former Taco Bell CEO, to lead the chain through a turnaround has shocked many foodies and confirmed the dysfunction at Chipotle assumed by many industry experts. The […]
Brian Niccol, burritos, Chipotle, featured, Food, Innovation, Leadership, McDonald's, Mexican Food, Mexican good, QSR, Steve Ells, Taco Bell, Turnaround, Turnaround Advice, Wegman's
The Super Bowl is a great opportunity for advertisers to reach a large customer base. We have grown accustomed to seeing many entertaining, emotional, funny, and even inspiring advertisements during the Super Bowl. All, of course, in the name of them convincing us to buy their products. Perhaps no industry has seized on the Super […]
alchohol, alcohol consumption, Anheuser Busch, Asian, Beer, brand maangement, Branding, Bud Light, Dilly Dilly, featured, Gen X, GEN Y, Generations, Hispanic, Latin, Marketing, Millennials, Spirits, Wine
Career Advice, Innovation, Leadership
The General Sherman Giant Redwood (Sequoiadendron giganteum) is the largest currently standing tree in the world, by volume, towering over 275 feet tall, supported by a 36-foot base diameter, and estimated to have sprouted at about the time of Christ’s birth. It can be found in Sequoia and Kings Canyon National Park in California. A […]
Airlines, Amazon, Banking, Chipotle, Cubs, Democrats, Demoscrats, featured, GOP, Lending, New Year Predictions, NFL, North Korea, Norwegian, President, Sears, Senate, Supreme Court, Trump, US Economy, US Supreme Court
Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation
Improvements from Artificial Intelligence and (More) Robots in Our Lives It is anticipated that some 22 million units of Amazon echo will be purchased this year. Building on the 11 million sold in 2016, north of 30 million units will soon be deployed. It is perhaps as rapid a technological deployment, as a percentage of […]
AI, Amazon, Analytics, Apple, Artificial Intelligence, Automation, Big Data, Big Data Analytics, Booking.com, Digital, Digital Assistant, Digital Economy, Digital Platforms, featured, Gen X, Google, iTunes, Kayak, Microsoft, Music, Tripadvisor, Vacation, Yelp
NFL needs to change its strategy. Advice for making #NFL football more exciting and engaging to fans, millennials, and advertisers.
Buccaneers, College Football, Cowboys, Dallas, Fan, featured, Football, Jerry Jones, media, National Football League, NFL, NFL controversy, nostalgia, Papa John's Pizza, Social Media, Sports, Sports Analytics, Tampa, Tampa Bay, Uniforms, Women in Sports
Digital Strategy, Innovation, Leadership
Retail Lessons from Toys R US – Competing in the Digital and Amazon World! Toys R Us and the related Babies R US announced that they are filing for bankruptcy. How Toys R Us got to this point and how they hope to get out are great lessons for retailers competing in the digital and […]
Amazon, Babies R US, Bankruptcy, Business Strategy, Chick-Fil-A, Costco, Customer Service, Disney, Employee Pay, featured, Local, Local vs Global, Price, Retail, Retail Strategy, Strategy, Toys R US, Whole Foods
Product Branding Challenges in Winner Take All Business: Products As Services At the turn of the past century, the dominant retailer was Sears Roebuck and Company of Chicago, Illinois. Their famous catalog advertised virtually everything an American family would need. Sears also owned many factories that made the products and branded products as Sears, including […]
365, Amazon, brands, Competition, Costco, featured, Google, Kirkland, Marketing, Microsoft, Pricing, Products as Service, Whole Foods
Career Advice, Innovation, Leadership
Fall will soon be here in Evanston, Illinois; the first of the maples are turning orange and the summer is quickly cooling. In the coming weeks, we will welcome our new students to campus at Northwestern University. It is always an exciting time of the year. It is exciting to be part of the new […]
Career Advice, featured, going to college, Leadership, MBA advice
Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation, Leadership
1. Analytics has Moved from Manual to Machine-Driven – Don’t Become a Robot! Most people in the field of analytics can remember writing their own analytical code. Today, our Data Scientists in the MSiA program at Northwestern, can produce analytical models from regression, decision trees, support vector machines (and more) – all with more or […]
Abalytics Professional, Airbnb, Algorithm, Amazon, Analytics, Artificial Intelligence, Automation, Big Data, Big Data Analytics, Big Data to Big Profits, Bots, Career Advice, Data Analytics, Data Capture, Data Monetization, Data Products, Data Science, Digital Economy, featured, Google, IoT, LinkedIn, Mobile, Northwestern Analytics, Northwestern University, Robots, Uber, Uberfication
