Big Data and Analytics, Innovation
The process of monetizing Big Data is really an exploration, driven by experimentation and identification of value. Here are a few points to keep in mind: 1. Look for Patterns in the Data – before trying to find the needle in the haystack, look for the patterns that describe customers, markets and operations that are […]
Analytics, Asymmetric Information, Big Data, Big Data Analytics, Big Data to Big Profits, Data Analytics, Data Monetization, Data Products, Data Science, Digital Platforms, Economic Science, Kellogg S, Leadership, Location Based Services, Mobile, Oxford University Press