15 Sep , 2018
By Russell Walker, Ph.D.
Russell Walker helps companies develop strategies to manage risk and harness value through analytics and big data. He has done novel research in data monetization and digital disruption and advises leading firms on these topics. As Director of Experiential Learning in Analytics and Associate Teaching Professor of Marketing and International Business at the Foster School of Business, at the University of Washington, Dr. Walker is an academic thought-leader on analytics. Russell Walker has developed and taught leading executive programs on Big Data and Analytics, Strategic Data-Driven Marketing, Enterprise Risk, Operational Risk, and Global Leadership. Previous to moving to Seattle and the Foster School, Dr. Walker was Clinical Professor at the Kellogg School of Management of Northwestern University, where he founded and taught many popular courses in analytics and risk management. His is the author of the book From Big Data to Big Profits: Success with Data and Analytics (Oxford University Press, 2015) which examines data monetization strategies and the development of data-centric business models in the new digital economy. He is also the author of the award-winning text Winning with Risk Management (World Scientific Publishing, 2013), which examines the principles and practice of risk management as a competitive advantage. Dr. Walker consults with firms on the topics of Big Data and Analytics, Data Monetization, Risk Management, and Business Strategy. Russell Walker can be reached at: firstname.lastname@example.org @RussWalker1776 russellwalkerphd.com
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Russell Walker helps companies develop strategies to manage Risk and harness value through Data Science and Big Data - Analytics, as Founder and Managing Director of Walker Bernardo, LLC.
Dr. Walker is Associate Teaching Professor of Marketing and International Business and Director of Experiential Learning in Analytics at the Foster School of Business, of the University of Washington, where he teaches course in Analytics, Marketing, Risk Management, and Digital Strategy.
Dr. Walker was previously Clinical Professor at the Kellogg School of Management of Northwestern University where be developed and led popular programs on Big Data and Analytics, Strategic Data-Driven Marketing, Enterprise Risk, Operational Risk, and Global Leadership.
In this blog, I share my ideas and research findings on various topics. This includes how companies can best leverage Big Data and Analytics for Data Monetization. I look extensively at Digital Strategy and how firms can created multi-sided business models. I share lessons in Risk Management and Global Insights. As an MBA graduate and MBA Professor, I offer my best tips on Leadership, Innovation, and Career Advice (for recent and not so recent graduates).
You will also find that in addition to these topics, I share ideas on Sports Analytics, Marketing to Hispanics, Food Production, the State of the Economy, Wisdom from Leaders and Presidents, Data Visualization, and my thoughts on successfully running businesses - both big (like Amazon) and small (like restaurants). These are all topics that interest me and reflect my curiosity and thoughtful reflection.
I hope you enjoy the blog. Please share your comments!
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