Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation

Digital Lessons from Netflix: When is a Customer a Fan?

25 Nov , 2016  

Netflix has long been heralded as a leader in the use of analytics and even the creation of novel big data. That is all true. Nobody knows more about movie tastes than Netflix, with its some 1 billion reviews in its database. The graphic above shows that Netflix can use such data and customer behavior […]

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Leadership

What Would Lincoln Do? Lessons in Leadership

19 Nov , 2016  

With the Thanksgiving holiday upon us, it is valuable to reflect on the origin of Thanksgiving and its importance for our nation and families today. Abraham Lincoln made his Thanksgiving proclamation on October 3, 1863, during the midst of the great Civil War. He knew division and the importance of reconciliation like no leader before […]

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Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation

Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science

16 Nov , 2016  

Executive Education Course Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science   This course, Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science, led by professors Russell Walker and Edward Malthouse, will examine how firms can take big data to […]

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Big Data and Analytics, Leadership

Do You Live in a Bubble? 5 Lessons from the 2016 Presidential Election

9 Nov , 2016  

Do You Live in a Bubble? 5 Lessons from the 2016 Presidential Election The 2016 Presidential election offers many valuable lessons. It shows that for many Americans, especially those in urban areas, there is a bubble. Living in a bubble is a challenge for sound decision-making and leadership. The lessons embedded in the surprising results […]

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Career Advice, Global Insights, Leadership, Risk Management

The Data on US Debt: Measurement and Management

19 Oct , 2016  

“If you can’t Measure it, you can’t Manage it. ”   – W. Edwards Deming Each year, as a service to our students here at Northwestern University, I hold a special session showing new graduates how to make a personal financial plan. If you are not measuring your personal finances, you are not managing your personal finances. […]

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Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation

Valuable Data Products: Answers to Career Questions & More

16 Oct , 2016  

Turning Data into Valuable Data Products The acquisition of LinkedIn by Microsoft raises many interesting and valuable business possibilities. LinkedIn is the first and largest repository of data on career paths for millions of people. It has deep and valuable information on firms, the path of careers, and even the best majors for specific careers. […]

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Big Data and Analytics, Digital Strategy, Innovation

Digitization Lessons from Google’s Nest

6 Oct , 2016  

By now, most of us have seen or are even using programmable thermostats. One of the recent and more interesting offerings in this space is from Nest. Nest sells a thermostat that captures data about human presence to self learn what heating and cooling decisions are best. Programming is not needed; it learns what is […]

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Become a Digital Disruptor: Lessons for Startups, Investors, Innovators, and Entrepreneurs

Digital Strategy, Innovation

Becoming a Digital Disruptor

4 Oct , 2016  

A great focus for many startups, investors, and entrepreneurs is creating the next Uber or Airbnb. I have examined how both Uber and Airbnb have leverage data in powerful ways. A great deal of their success comes from their superior digital platforms, so let’s examine what principles are at work in becoming the next digital disruptor. […]

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Beefing Up Returns: Study Finds Companies Offering Less Industrial Meat Perform Better

Global Insights, Innovation

Beefing Up Returns: Study Finds Companies Offering Less Industrial Meat Perform Better

14 Sep , 2016  

The below blog appeared originally at EcoCentric, a leading channel for sustainable food practices. Over the last few years, students in the Kellogg Analytical Consulting Lab, a popular lab class that I founded and teach, have undertaken novel research on the economic drivers and performance of the food industry. It is wonderful to see our […]

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Big Data and Analytics, Digital Strategy

College Football: Lessons in Big Data and Data Visualization. Who’s Your Fan?

10 Sep , 2016  

With the college football season underway, it is worth a look to see how the teams stack-up, not based on rankings, but based on fan loyalty. Big Data and Data Visualization help us with this and lead to some interesting insights. College football also offers us a great opportunity to look at the Big Data […]

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