Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation, Leadership
1. Analytics has Moved from Manual to Machine-Driven – Don’t Become a Robot! Most people in the field of analytics can remember writing their own analytical code. Today, our Data Scientists in the MSiA program at Northwestern, can produce analytical models from regression, decision trees, support vector machines (and more) – all with more or […]
Abalytics Professional, Airbnb, Algorithm, Amazon, Analytics, Artificial Intelligence, Automation, Big Data, Big Data Analytics, Big Data to Big Profits, Bots, Career Advice, Data Analytics, Data Capture, Data Monetization, Data Products, Data Science, Digital Economy, featured, Google, IoT, LinkedIn, Mobile, Northwestern Analytics, Northwestern University, Robots, Uber, Uberfication
Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation
The real estate industry has gone through a massive transformation as new real estate websites such as Zillow (and Trulia now owned by Zillow, and Redfin) have brought together Big Data sets on available properties, home buyers, and home sellers. These firms have, in the process, showed us important lessons and best practices in monetizing […]
Algorithm, Analytics, Big Data, Big Data Analytics, Data Analytics, Data Capture, Data Exchange, Data Monetization, Data Product, Data Products, Digital Platform, economics, featured, Mobile, New York Real Estate, Real Estate, Zillow
Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation
Turning Data into Valuable Data Products The acquisition of LinkedIn by Microsoft raises many interesting and valuable business possibilities. LinkedIn is the first and largest repository of data on career paths for millions of people. It has deep and valuable information on firms, the path of careers, and even the best majors for specific careers. […]
Algorithm, Analytics, Asset Surveillance, Big Data, Big Data Analytics, Big Data to Big Profits, Data Analytics, Data Capture, Data Monetization, Data Science, featured, LinkedIn, LinkedIn Data, Microsoft, Netflix, Northwestern University, Social Media Risks, Stanford University, Tripadvisor, Wired, Yelp
Digital Strategy, Risk Management
Walmart recently announced that it is purchasing Jet.com for some $3.3 billion dollars. For Jet.com, which was founded in January of 2014, it is a remarkable return in a short period of time. The purchase shows that the battleground for E-commerce is being fought on digital convenience and value to customers. E-commerce has two-fronts: the […]
Algorithm, Amazon, Analytics, Big Data, Big Data Analytics, Big Data to Big Profits, Convenience, Data Analytics, Data Monetization, Data Science, Digital, Digital Economy, E-Commerce, eBay, ecommerce, featured, Jet.com, Logistics, Mobile, Online Shopping, Shopping, Supply Chain, Technology, Value, Walmart
Big Data and Analytics, Digital Strategy
Program on Creating Valuable Digital, Social, and Mobile Touch Points with Customer Includes: Measuring & Managing Digital, Social, and Mobile Touch Points with Customers Strategies for Monetizing Big Data Opportunities for Creating Data Products Leading the Data Science Team Creating New Data for Digital Disruption Managing Data Assets for Growth and Innovation Professor Walker […]
Algorithm, Analytics, Artificial Intelligence, Automation, Big Data, Big Data Analytics, Big Data to Big Profits, Data Analytics, Data Capture, Data Monetization, Data Products, Data Science, Data Visualiation, Digital, Digital Economy, Digital Platforms, IoT, Location Based Services, Mobile, Mobile Data, Monetization, Monetization Strategy, Northwestern University, San Francisco Analytics, San Francisco Big Data, San Francisco Data Science, Sharing Economy, Social Media Data, Technology
Netflix has long been heralded as a leader in the use of analytics and even the creation of novel big data. That is all true. Nobody knows more about movie tastes than Netflix, with its some 1 billion reviews in its database. The graphic above shows that Netflix can use such data and customer behavior […]
Airbnb, Algorithm, Analytical Marketing, Analytics, Apple, Artificial Intelligence, Big Data, Big Data Analytics, Big Data to Big Profits, Data Analytics, Data Monetization, Data Products, Data Science, Digital, Digital Economy, Digital Marketing, Digital Media, Digital Platforms, Marketing, media, Netflix, Sports, Sports Analytics, Sports Management, Uber, Wearables
Big Data and Analytics, Innovation
Everywhere you look there is mention of “Big Data.” But what business people care most about is turning big data into big profits. This is the focus of Russell Walker’s book From Big Data to Big Profits:
Algorithm, Analytics, Asset Surveillance, Asymmetric Information, Big Data, Big Data Analytics, Big Data to Big Profits, Data Analytics, Data Capture, Data Monetization, Data Products, Economic Sciences, featured, Harvard Business, IoT, Mobile, Webinar
Big Data and Analytics, Digital Strategy
IBM’s Big Bet on Big Weather Data: A New Data Strategy The move by IBM to acquire the Weather Channel is a great example of how IBM is transforming Big Data to Big Profits. In the above figure, IBM plans to predict hail storms and help car owners and insurers avoid expensive and often avoidable […]
Algorithm, Analytics, Apple, Big Data, Big Data to Big Profits, Google, IBM, Insurance, Risk, Target, The Weather Channel, Walmart, Watson, Weather
Big Data and Analytics, Innovation
The rapid and impressive rise of Uber and Airbnb in revolutionizing the car service and lodging industries is a testament to the rise of the “sharing economy.” In the sharing economy, assets that are traditionally owned and utilized by a single person for a single purpose, such as a personal car or personal apartment, are […]
Advertising, Airbnb, Algorithm, Amazon, Analytics, Artificial Intelligence, Automation, Big Data, Big Data Analytics, Data Monetization, Sharing Economy, Strategy, Uber
Big Data and Analytics, Innovation
Things are a bit different this Fall at Northwestern University, and it feels great! The Wildcats are undefeated and ranked ahead of Michigan, who they will meet on Saturday in one of the biggest games for the Wildcats in recent memory. Yet, Michigan is favored in the game. Go figure. College football offers us a […]
Advertising, Algorithm, Big Data, Big Data Analytics, Big Data to Big Profits, Chicago, College, Data Capture, Data Science, Facebook, Football, Nestle, Northwestern University, Sports Management
