Analytics, Innovation, Leadership

Changes to Make the NFL More Exciting!

24 Sep , 2023  

With the 2023 NFL season underway, I want to share the changes that I most recommend for improving the NFL. Many of these would make the game more exciting and add strategy to the game. Strategy and Rule Changes: Goal Line On Side Possession: If a team wants the ball after a kickoff, let them […]

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AI, Analytics, Big Data, Digital Strategy, Privacy, Risk Management

Is Your DNA Privacy Protected? – Probably Not – Read Why

9 Sep , 2023  

Companies often grapple with the challenges of respecting customer privacy. Although most firms do not seek to cause or do harm, data breaches, inadvertent misuse of data, and unauthorized publishing of data seem to ultimately happen. Data on a social media site, on a shopping site, or from your gym membership may seem sensitive. But, […]

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Big Data and Analytics, Digital Strategy, Leadership

College Football – Are you a Fan?

2 Nov , 2019  

With the college football in full swing, it is worth a look to see how the teams stack-up, not based on rankings, but based on fan loyalty. Big Data and Data Visualization help us with this and lead to some interesting insights. College football also offers us a great opportunity to look at the Big […]

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Analytics, Big Data, Big Data and Analytics, Innovation

College Football – Who’s a Fan?

12 Aug , 2018  

With the college football season about to begin, it is worth a look to see how the teams stack-up, not based on rankings, but based on fan loyalty. Big Data and Data Visualization help us with this and lead to some interesting insights. College football also offers us a great opportunity to look at the […]

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Analytics, Big Data, Big Data and Analytics, Career Advice

Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science

14 May , 2017  

This course, Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science, led by professors Russell Walker and Edward Malthouse, will examine how firms can take big data to big profits through data monetization strategies and the best use of data science for growth and innovation across your organization. […]

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Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation, Leadership

5 Career Tips & Outlooks for Analytics Professionals

14 May , 2017  

1.  Analytics has Moved from Manual to Machine-Driven – Don’t Become a Robot! Most people in the field of analytics can remember writing their own analytical code. Today, our Data Scientists in the MSiA program at Northwestern, can produce analytical models from regression, decision trees, support vector machines (and more) – all with more or […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation, Uncategory

From Big Data to Big Profits

24 Apr , 2017  

Google, Apple, Amazon and Netflix are all successful companies with a seemingly infallible ability to choose the right product to develop, at the right time and for the right customer. The digital strategies are rooted in the use of Big Data and Analytics. How do they manage to stay ahead of the market, to set […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Global Insights, Innovation, Leadership, Risk Management

Make 2017 a Year of Growth and Prosperity

9 Jan , 2017  

I hope this finds you off to a very Happy New Year! It is a natural time to plan for the coming year. The Angel Oak of Charleston, South Carolina has always inspired me. It has grown and prospered for over 500 years, reminding us that everyday can bring growth and prosperity. I wish you […]

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Analytics, Big Data, Big Data and Analytics, Digital Strategy, Innovation

Digital Lessons from Netflix: When is a Customer a Fan?

25 Nov , 2016  

Netflix has long been heralded as a leader in the use of analytics and even the creation of novel big data. That is all true. Nobody knows more about movie tastes than Netflix, with its some 1 billion reviews in its database. The graphic above shows that Netflix can use such data and customer behavior […]

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Analytics, Big Data, Big Data and Analytics, Career Advice, Digital Strategy, Innovation

Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science

16 Nov , 2016  

Executive Education Course Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science   This course, Big Data to Big Profits: Strategies for Monetizing Social, Mobile, and Digital Data with Data Science, led by professors Russell Walker and Edward Malthouse, will examine how firms can take big data to […]

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