Analytics, Big Data, Big Data and Analytics, Innovation

College Football – Who’s a Fan?

12 Aug , 2018  

With the college football season about to begin, it is worth a look to see how the teams stack-up, not based on rankings, but based on fan loyalty. Big Data and Data Visualization help us with this and lead to some interesting insights. College football also offers us a great opportunity to look at the […]

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Analytics, Big Data, Big Data and Analytics, Innovation

Dangers of Facebook Banking and the Convergence of the Internet

7 Aug , 2018  

The Wall Street Journal recently reported that Facebook approached multiple, major US banks, including Chase, Wells Fargo, and US Bank with a proposition to include customer financial data on Facebook.

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Big Data and Analytics, Global Insights, Leadership

10 Maps and Charts that Explain Our Country: Society, Economy, and Prosperity in Focus

29 Nov , 2016  

The US economy has hit a relative high note – low unemployment and high company evaluations. So, why are some places still hurting and not growing? The answer is tied to dramatically different plights and outlooks of Americans based on where we live. Our economies are really local. I believe these differences are rooted in […]

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Big Data to Big Profits: Learn How to Monetize Big Data with Data Science: Leveraging Social, Mobile, and Digital Data for Growth

Big Data and Analytics, Digital Strategy

Big Data to Big Profits: Learn How to Monetize Big Data with Data Science: Leveraging Social, Mobile, and Digital Data for Growth

20 Jul , 2016  

  Program on Creating Valuable Digital, Social, and Mobile Touch Points with Customer Includes: Measuring & Managing Digital, Social, and Mobile Touch Points with Customers Strategies for Monetizing Big Data Opportunities for Creating Data Products Leading the Data Science Team Creating New Data for Digital Disruption Managing Data Assets for Growth and Innovation Professor Walker […]

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From raw data to real dollars, Russell Walker’s new book shows how to monetize big data

Big Data and Analytics, Innovation

From raw data to real dollars, Russell Walker’s new book shows how to monetize big data

27 Sep , 2015  

By Cheryl SooHoo How do you turn your company’s big data into big bucks? First think big and then bigger about the value of your data, says Russell Walker EMP 64, clinical associate professor of Managerial Economics & Decision Sciences at Kellogg. “Your data doesn’t jump out and say, ‘Hey, I am worth hundreds of […]

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Monetizing Big Data For Big Profits: It Takes More Than Algorithms

Big Data and Analytics, Innovation

Monetizing Big Data For Big Profits: It Takes More Than Algorithms

12 Sep , 2015  

The process of monetizing Big Data is really an exploration, driven by experimentation and identification of value. Here are a few points to keep in mind: 1. Look for Patterns in the Data – before trying to find the needle in the haystack, look for the patterns that describe customers, markets and operations that are […]

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Big Data Monetization Lessons from Zillow

Big Data and Analytics, Innovation

Big Data Monetization Lessons from Zillow

10 Sep , 2015  

The real estate industry has gone through a massive transformation as new real estate websites such as Zillow (and Trulia now owned by Zillow, and Redfin) have brought together Big Data sets on available properties, home buyers, and home sellers. These firms have, in the process, showed us that important lessons and best practices in […]

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The Importance of Data Visualization and Automation in the Realm of Big Data

Big Data and Analytics, Digital Strategy

The Importance of AI, Data Visualization, and Automation in the Realm of Big Data

24 Aug , 2015  

The Importance of AI, Data Visualization, and Automation in the Real of Big Data The heralded economist and Nobel Laureate Herbert Simon is known for saying, “A wealth of information creates a poverty of attention and a need to allocate that attention efficiently among the overabundance of information sources that might consume it.”[1] Indeed, our […]

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Big Data and the Value of Automated Data Capture

Big Data and Analytics, Digital Strategy

Big Data and the Value of Automated Data Capture

9 Apr , 2015  

 The development of analytics that can process data and lead to automation and the removal of workers is very much discussion today. We read about artificial intelligence concerns from technology leaders like Bill Gates and economic leaders like Larry Summers. In fact, the use of data and analytics has been removing jobs from various industries […]

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Big Data to Big Profits: What’s Your Billboard Worth?

Big Data and Analytics, Innovation

Big Data to Big Profits: What’s Your Billboard Worth?

22 Nov , 2014  

What’s your billboard worth? How do you measure the value of data? Usually it’s a matter of determining how much the data is worth to the business – how it translates into revenue, ROI, cost savings and other quantifiable benefits to the enterprise. But you can also measure how much others value your data. Let’s […]

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